Category Archives: Marketing and Sales Strategy and Planning

Powerful, Sensitive Marketing Traction – Options for Moving The Ball Forward

By | Business Strategy, Marketing and Sales Strategy and Planning, Planning for Next Year, Sales Effectiveness, Stress Reduction, Systems and Structure | No Comments

Powerful, Sensitive Marketing Traction – Options for Moving The Ball Forward The conflict: 1. You want a way to build/improve a marketing funnel that generates an audience, engagement and committed audience actions. 2. The person trying to help you does not understand/appreciate you , your business and the commitment level you…

Read More

How to Enroll Others in Sales, Marketing, Coaching and Leadership

By | Blog, Breakthroughs, Business Strategy, Coaching People Effectively, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning | No Comments

In my experience and opinion, there is no difference between sales, marketing, coaching and leadership. All four are dedicated to influencing people without deliberate force to moving a set of intentions or intended objectives forward to a desired result. All three also share the following fact: Failure occurs when people do…

Read More

Endearment & Marketing – A human way to market

By | Blog, Breakthroughs, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Sales Effectiveness | One Comment

Endearment and Marketing – Do they really go hand in hand? If you have been marketed to (and who has not been marketed to these days?), you may find yourself thinking negatively or positively about the question above. If you have marketed to others for a while like I have, you…

Read More

Fail Fast Succeed Faster… and Better in Business

By | Blog, Business Strategy, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Success | No Comments

As the world gets smaller everyday – people overseas competing with you, more services and innovation coming ou, more distractions to your market, etc. – it becomes imperative to try many things .. smartly. The definition of insanity is to keep doing the same things expecting different results but getting the…

Read More

Marketing: Being True to Yourself – Avoid Blindly Following Others

By | Blog, Business Strategy, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Success, Systems and Structure, Time Management | No Comments

Be careful of who you follow in your marketing – for they may lead you to a place you may not want to go. When I attend marketing classes or webinars or talk with business owners at our numerous meetups, I am struck by how easily people tend to follow what…

Read More

Your Business Meetup Audience with Sunil Bhaskaran. How to Leverage Meetups Like a RockStar.

By | Blog, Coaching People Effectively, Communications, Increasing Daily Focus and Productivity, Marketing and Sales Strategy and Planning, Success | No Comments

Sunil reveals that Meetups are a great way to stand out and nurture your target audience through live events. Meetup.com provides a unique opportunity to connect with people, based on specific interests through the platform, to meet up with in person at live events. The ninja strategy that most people miss…

Read More

Integrity in Marketing – why this is critical for business and leadership?

By | Blog, Breakthroughs, Business Strategy, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Sales Effectiveness, Systems and Structure | No Comments

Integrity implies two things for me. 1. An alignment or ‘consistency’ in your context, values, actions and results. 2. Nothing missing – all parts are contained. Notice that this definition has little to do with what is right or wrong. Of course, I mean and intend to do what is right…

Read More

How to Make another $100k in your Business with More Focus and With Profit

By | Blog, Business Strategy, Coaching People Effectively, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Success | No Comments

I am going to share 1. The unwise approach to making more money and profit and 2. The Wise Approach to making more money and profit. A. The unwise approach to making more money and profit: 1. Not investing the right amount of time & money. “There is no free or…

Read More

Getting things done, Having a Great Team – Leadership in Business

By | Blog, Business Strategy, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Sales Effectiveness | No Comments

Old Rules: 1. If you preach accountability, but do not embrace it for yourself – you will risk a dysfunctional and conflicted organization. 2. If you avoid accountability altogether, you have to give up the right to complain about your team and your business. 3. If you do not learn to…

Read More