Category Archives: Sales Effectiveness

Powerful, Sensitive Marketing Traction – Options for Moving The Ball Forward

By | Business Strategy, Marketing and Sales Strategy and Planning, Planning for Next Year, Sales Effectiveness, Stress Reduction, Systems and Structure | No Comments

Powerful, Sensitive Marketing Traction – Options for Moving The Ball Forward The conflict: 1. You want a way to build/improve a marketing funnel that generates an audience, engagement and committed audience actions. 2. The person trying to help you does not understand/appreciate you , your business and the commitment level you…

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Endearment & Marketing – A human way to market

By | Blog, Breakthroughs, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Sales Effectiveness | One Comment

Endearment and Marketing – Do they really go hand in hand? If you have been marketed to (and who has not been marketed to these days?), you may find yourself thinking negatively or positively about the question above. If you have marketed to others for a while like I have, you…

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Integrity in Marketing – why this is critical for business and leadership?

By | Blog, Breakthroughs, Business Strategy, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Sales Effectiveness, Systems and Structure | No Comments

Integrity implies two things for me. 1. An alignment or ‘consistency’ in your context, values, actions and results. 2. Nothing missing – all parts are contained. Notice that this definition has little to do with what is right or wrong. Of course, I mean and intend to do what is right…

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Getting things done, Having a Great Team – Leadership in Business

By | Blog, Business Strategy, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Sales Effectiveness | No Comments

Old Rules: 1. If you preach accountability, but do not embrace it for yourself – you will risk a dysfunctional and conflicted organization. 2. If you avoid accountability altogether, you have to give up the right to complain about your team and your business. 3. If you do not learn to…

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The Secret Benefit of using Meetups in Business

By | Blog, Leadership & Vision - Creating and Fulfilling, Sales Effectiveness, Success, Time Management | No Comments

Meetup.com is a site that is dedicated to creating live face to face, personal community based interactions. Started right after 9/11, the premise was to give people an opportunity to connect in their communities via meetup groups that you can organize for slightly less than $90 every six months. For $90…

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5 Keys to Creating Possibility in Business – A rationalist’s viewpoint

By | Balance in Life, Breakthroughs, Business Strategy, Coaching People Effectively, Increasing Daily Focus and Productivity, Irony, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Personal Development, Planning for Next Year, Sales Effectiveness, Stress Reduction, Success, Systems and Structure, Time Management | No Comments

  Possibility – Merriam Webster 1 :  the condition or fact of being possible 2 archaic :  one’s utmost power, capacity, or ability 3 :  something that is possible 4 :  potential or prospective value —usually used in plural <the house had great possibilities> Possibility There are the dark, wintry days when a business owner…

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What are the steps to a Business Breakthrough?

By | Breakthroughs, Business Strategy, Coaching People Effectively, Increasing Daily Focus and Productivity, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Personal Development, Planning for Next Year, Sales Effectiveness, Stress Reduction, Success | One Comment

Steps to a Business Breakthrough It happens to most of us. We feel stuck at the current level of results or we feel stuck because no results are coming in. What does it take to get yourself unstuck? What are the stages that my successful clients have used to turn around…

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Pathway to Having More Good Days in Work and Life – Defeating Your Distractions

By | Balance in Life, Business Strategy, Coaching People Effectively, Increasing Daily Focus and Productivity, Personal Development, Sales Effectiveness, Stress Reduction, Success, Systems and Structure, Time Management, Your Team Flowing Like Clockwork | 2 Comments

Pathway to Having More Good Days in Work and Life – Defeating Your Distractions Distractions We feel it even after a full day. Regrets, frustration, guilt, fear and dissatisfaction about what got done and what did not get done. Our teams look tired and worn, but not satisfied. All our high…

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Expanding Your Business

By | Business Strategy, Increasing Daily Focus and Productivity, Leadership & Vision - Creating and Fulfilling, Marketing and Sales Strategy and Planning, Planning for Next Year, Sales Effectiveness, Stress Reduction, Success, Systems and Structure, Time Management | No Comments

Expanding Your Business   What does it take to expand your business? What are the steps? What do I have to philosophically and psychologically prepare for? To learn more and to sign up for your free business builder program, go to www.CahayaMind.com    

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